Stop Wasting

Your Product Potential



Transform your product culture into a powerhouse of innovation and peak performance with our proven strategies.



Clarity. Confidence. Impact. Leveraging decades of collective hands-on experience from Google, SAP, thriving start-ups, and supporting global clients, we deliver a holistic approach tailored to your unique challenges and context. We partner with you to transform your biggest product obstacles into pathways for accelerated growth and lasting impact. This is the transformation we deliver.


The Frustration is Real๏ปฟ

Product leaders often grapple with misaligned strategies, inefficient team collaboration, and products that fail to gain traction. This leads to wasted resources, missed opportunities, and the disheartening reality of cancelled initiatives and failed products.


Burned Budgets

Product investments yielding no return

Stalled Adoption

Products gathering dust instead of users

Cancelled Products

Great ideas failing to launch, land, or thrive



Leading product in today's dynamic landscape demands more than just managing features & product teams; 

it requires a holistic approach to strategy, organizational health, and leadership.


 

Unlocking Your Product Potential

 

PRODUCT& offers a holistic suite of services designed to meet your unique product organization and leadership needs.


Your path to transformative product leadership starts here.

PRODUCT&360 Assessment

Unique, in-depth Product&360 Assessments for your products and organization, providing a clear diagnostic and actionable insights.

  • Comprehensive analysis
  • Actionable, strategic improvements
  • Priority recommendations
  • Product & Organization risk assessment
  • Best-in-class industry benchmark


Delivered through scheduled virtual sessions, supplemented by ad-hoc support.

 Product  Leadership Coaching

Personalized & hands-on coaching to help product leaders excel, navigate complex challenges, and foster a thriving product culture.


  • Situational 1-on-1 guidance
  • Strategic advisory
  • Leadership development
  • Culture transformation


Delivered through scheduled virtual sessions, supplemented by ad-hoc support.

Holistic PRODUCT& Workshops

Comprehensive & practical Holistic Product Management Workshops designed to equip your teams with the frameworks and skills for innovation and execution.

  • Hands-on, interactive sessions
  • Practical frameworks for holistic product management
  • Real-world, tangible application


Delivered through virtual & hybrid workshops focusing on your contextual & organizational needs.

Together we will find the right approach that meets your needs.

Unlock the true potential of your products, teams, and organization.

Trusted by Industry Leaders

We've partnered with diverse organizations, from thriving start-ups to global enterprises, to unlock their full product potential.


Tommi Ylinen 
Chief Product Officer
RELEX Solutions

๏ปฟ

"A great partner to work with in the journey of improving our Product Management. 

The Product&360  assessment helped us analyze where we stand and where we need to improve. Subsequent trainings were very
professional & informative
."

Ismail Serin

Head of Product
SAP SE

"10x your software product management maturity. Strongly recommended for everyone who wants to bring its game to the next level."

Dr. Christopher Jud

General Manager
CompuGroup Medical SE

"Incorporating PYPR into both my personal and my team's toolkit   has improved ourability to adapt across our various product types.

The holistic approach of PYPR has solidified its value in our product management practices."

Rob Hand

CEO, Hand Promotion Management
ex-SAP | ex- Oracle


"A completely new way to run  software products.  As a former product manager, I would have saved a great deal of money & time in creating the right software product."

How It Works

Three steps towards product thinking excellence!


1. Book a FREE Discovery Call

We’ll dive into your biggest challenges and identify key objectives we want to accomplish, either based on your self-assessment or we start from scratch.

2. Design the Approach

Together we craft a proven strategy that fits to your context. With your tailored approach in hand, we’ll get to work and get you results.


3. Implement & Create Impact

Watch our partnership shape your organization and products that leave a lasting impact on the market and elevate your career to new heights. 



๏ปฟYour Trusted Partner in Product Excellence


At Product&, we don't just advise - we transform. Our team brings decades of collective hands-on product leadership experience from industry giants like Google and SAP, alongside the agility of thriving startups.


We leverage this real-world expertise to deliver a holistic approach tailored precisely to your unique challenges and context, ensuring tangible, lasting results.


Your Trusted Partner in Product Excellence


At Product&, we don't just advise - we transform. Our team brings decades of collective hands-on product leadership experience from industry giants like Google and SAP, alongside the agility of thriving startups.

We leverage this real-world expertise to deliver a holistic approach tailored precisely to your unique challenges and context, ensuring tangible, lasting results.


20+

Years Experience

300+

Products Optimized

50+

Organizations Served

Top 100

PM Book of All Time


About Product& Founder: Timo Wagenblatt

Product Manager, Author, Product Coach

Timo is a seasoned product leader with 20+ years of global experience, driving success in product organizations ranging from nimble startups to tech giants like Google and SAP. He has a proven track record of building world-class enterprise and consumer software, and his deep understanding across diverse scales fueled the creation and refinement of the unique Product& approach. Currently a Product Lead at Google to walk the talk, Timo previously shaped multiple impactful 0-to-1 products as Global VP of Product Management at SAP and established product management as the first PM at CAS, directly contributing to their growth. He is also a recognized voice in the European product community as a board member of the Product Management Festival Zurich.


We offer a transformative experience for product leaders seeking to unlock the true potential of their products, organization, and product team.


Our holistic product management approach enables you to set your product, your team and yourself up for success.


The comprehensive approach considers not only the product itself but also your organization, market, customers, and larger ecosystem, therefore we provide valuable insights and practical strategies to help you achieve holistic excellence.



Timo is a seasoned product leader with 20+ years of global experience, driving success in product organizations ranging from nimble startups to tech giants like Google and SAP. He has a proven track record of building world-class enterprise and consumer software, and his deep understanding across diverse scales fueled the creation and refinement of the unique Product& approach.

Get our bestselling books!


The best Product Management books of all time
The best Product Management books of all time

Product& Nuggets


A metaphor-driven guide to product team success. Fix product imbalances  using Product& 360
By Timo Wagenblatt June 26, 2025
Picture this: You walk into a gym and see someone with arms so massive they can barely fit through doorways, but legs so thin they look like they might snap under the weight of their own torso. It's both impressive and concerning – and it's exactly what's happening to most product teams without them realizing it. Product is surprisingly similar to fitness. Both require consistent effort across multiple dimensions, both tempt you to focus on your favorite areas while neglecting others, and both punish imbalance in spectacular ways. The difference? At the gym, muscle imbalances are immediately visible. In product, the dysfunction takes longer to surface – but when it does, it's just as devastating. The Product Gym: Common Muscle Imbalances The "Feature Bias" Team: All Biceps, No Foundation We've all met this team. They can build absolutely anything – their delivery muscles are so developed they could benchpress an entire stack overflow. But ask them about user research or market validation, and they wobble like someone trying to squat 300 pounds on toothpick legs. These teams create products that are technical marvels but solve problems nobody actually has. They're the equivalent of someone who can curl 200 pounds but can't walk up a flight of stairs without getting winded. The features are impressive, but the foundation – understanding what users actually need – is completely underdeveloped. The result: Products that wow other developers but confuse actual users, leading to high churn and low adoption despite impressive technical capabilities. The "Marketing Bias" Teams: All Show, No Substance This person has developed their promotional muscles to Olympic levels. They can generate buzz, create compelling presentations, and make anything sound revolutionary. Their marketing chest is so inflated they need to turn sideways to fit through doors. But when it comes to actually delivering on those promises? Their product development arms are about as useful as wet noodles. They're essentially doing the fitness equivalent of flexing impressive fake muscles while being unable to lift their own coffee cup. The result: Great launches followed by spectacular failures when reality doesn't match the hype, burning through customer trust faster than a sprinter burns through energy. The "Analytics Bias" Teams: Walking in Circles Picture someone with one leg so overdeveloped it looks like a tree trunk, while the other remains normal-sized. They're incredibly strong in one direction but can only walk in circles, getting dizzy while staring obsessively at their fitness tracker. This team member can tell you everything about user behavior metrics, conversion rates, and A/B test results. They've developed their analytical leg to superhuman proportions. But they've completely neglected the experiential side – they know what users are doing but have no idea why, or what users actually feel about the product. The result: Optimization of meaningless metrics while the actual user experience deteriorates, like improving running speed while running in the wrong direction. The "Design Bias" Teams: Beautiful But Brittle These team members have sculpted the most aesthetically perfect product abs you've ever seen. Every pixel is perfectly placed, every interaction beautifully choreographed. They're the gym equivalent of someone with magazine-cover aesthetics. But try to add a new feature or handle edge cases, and their functional strength reveals itself to be practically nonexistent. They're all show muscles with no practical power – beautiful interfaces that break the moment real users with real needs start using them. The result: Products that win design awards but can't handle actual business requirements, like having a perfect physique that can't lift groceries. The "Speed Bias" Teams: Fast but Unfocused This person is all legs – they can move incredibly fast and ship features at lightning speed. They're like a roadrunner on caffeine, constantly in motion with impressive velocity metrics. But they keep tripping over their own feet because they've never developed coordination, planning, or balance. They're sprinting full speed in whatever direction feels right in the moment, leaving a trail of technical debt and confused users in their wake. ๏ปฟ The result: Rapid iteration that goes nowhere meaningful, burning through runway while building features nobody asked for at unsustainable pace.
By Timo Wagenblatt May 2, 2025
Let me tell you a tale of two teams. Both shipped on time. Both nailed UX. Both hit NPS targets. Only one is still around. Why? Because the other had not a real product manager. They were obsessed with velocity - but ignored viability. They launched. They celebrated. They ignored product imbalances. And 12 months later? ๐Ÿ’ธ Burned budget ๐ŸงŠ Stalled adoption ๐Ÿ“‰ Cancelled product Meanwhile, the survivor team? Their PM didn’t own the product P&L - but they damn well acted like it. โœ… Obsessively modeled product profitability โœ… Challenged scope creep that killed margins โœ… Aligned product decisions to value-based outcomes โœ… Partnered with Sales & CS - not just Design & Dev They used every product viability lever they had: ๐Ÿ“ˆ Knew the pipeline better than Sales ๐Ÿ’ฐ Balanced dev cost with services overhead ๐Ÿงฎ Services ROI ๐ŸŽฏ Growth + retention metrics: Tracked feature adoption by account tier ๐Ÿšซ They didn’t just ask “Can we build it?” โœ… They asked, “Should we build it - and will it pay off?” Product viability is not a finance topic. It’s a product mindset. This isn’t a heroic story. This is table stakes. And it’s the difference between being a strategic asset or a feature factory. So here’s the challenge to every PM out there: ๐Ÿ“Œ Can you explain how your product generates revenue (or at least value) - or avoids unnecessary cost? ๐Ÿ“Œ Do you know what the top churn reasons are for your product? ๐Ÿ“Œ Have you seen your product’s margin trend over time? If not - why not? ๐Ÿงจ If you don't work with sales, services, finance, and partners to shape a viable model, you are missing half the job. ๐Ÿงจ If you aren’t asking “how does this feature move our pipeline?” you are just building ... not managing. "One ships features. The other ships outcomes." Which one are you? Let’s stop pretending Product ≠ Business.
By Timo Wagenblatt May 2, 2025
In today's fast-paced and fiercely competitive business environment, achieving lasting customer loyalty and turning satisfied customers into vocal advocates requires more than just delivering great products or services. It demands a strategic and structured approach to customer engagement and advocacy—a methodology that can significantly elevate a company's market position and create enduring value. This is where the concept of the Customer Advocacy Pyramid comes into play, serving as a comprehensive framework that enhances every interaction with customers and turns these engagements into strategic advantages. Understanding the Customer Advocacy Pyramid The Customer Advocacy Pyramid is an innovative model that organizes various dimensions of customer engagement into a cohesive, scalable system.
Show More

Product& Nuggets


A metaphor-driven guide to product team success. Fix product imbalances  using Product& 360
By Timo Wagenblatt June 26, 2025
Picture this: You walk into a gym and see someone with arms so massive they can barely fit through doorways, but legs so thin they look like they might snap under the weight of their own torso. It's both impressive and concerning – and it's exactly what's happening to most product teams without them realizing it. Product is surprisingly similar to fitness. Both require consistent effort across multiple dimensions, both tempt you to focus on your favorite areas while neglecting others, and both punish imbalance in spectacular ways. The difference? At the gym, muscle imbalances are immediately visible. In product, the dysfunction takes longer to surface – but when it does, it's just as devastating. The Product Gym: Common Muscle Imbalances The "Feature Bias" Team: All Biceps, No Foundation We've all met this team. They can build absolutely anything – their delivery muscles are so developed they could benchpress an entire stack overflow. But ask them about user research or market validation, and they wobble like someone trying to squat 300 pounds on toothpick legs. These teams create products that are technical marvels but solve problems nobody actually has. They're the equivalent of someone who can curl 200 pounds but can't walk up a flight of stairs without getting winded. The features are impressive, but the foundation – understanding what users actually need – is completely underdeveloped. The result: Products that wow other developers but confuse actual users, leading to high churn and low adoption despite impressive technical capabilities. The "Marketing Bias" Teams: All Show, No Substance This person has developed their promotional muscles to Olympic levels. They can generate buzz, create compelling presentations, and make anything sound revolutionary. Their marketing chest is so inflated they need to turn sideways to fit through doors. But when it comes to actually delivering on those promises? Their product development arms are about as useful as wet noodles. They're essentially doing the fitness equivalent of flexing impressive fake muscles while being unable to lift their own coffee cup. The result: Great launches followed by spectacular failures when reality doesn't match the hype, burning through customer trust faster than a sprinter burns through energy. The "Analytics Bias" Teams: Walking in Circles Picture someone with one leg so overdeveloped it looks like a tree trunk, while the other remains normal-sized. They're incredibly strong in one direction but can only walk in circles, getting dizzy while staring obsessively at their fitness tracker. This team member can tell you everything about user behavior metrics, conversion rates, and A/B test results. They've developed their analytical leg to superhuman proportions. But they've completely neglected the experiential side – they know what users are doing but have no idea why, or what users actually feel about the product. The result: Optimization of meaningless metrics while the actual user experience deteriorates, like improving running speed while running in the wrong direction. The "Design Bias" Teams: Beautiful But Brittle These team members have sculpted the most aesthetically perfect product abs you've ever seen. Every pixel is perfectly placed, every interaction beautifully choreographed. They're the gym equivalent of someone with magazine-cover aesthetics. But try to add a new feature or handle edge cases, and their functional strength reveals itself to be practically nonexistent. They're all show muscles with no practical power – beautiful interfaces that break the moment real users with real needs start using them. The result: Products that win design awards but can't handle actual business requirements, like having a perfect physique that can't lift groceries. The "Speed Bias" Teams: Fast but Unfocused This person is all legs – they can move incredibly fast and ship features at lightning speed. They're like a roadrunner on caffeine, constantly in motion with impressive velocity metrics. But they keep tripping over their own feet because they've never developed coordination, planning, or balance. They're sprinting full speed in whatever direction feels right in the moment, leaving a trail of technical debt and confused users in their wake. ๏ปฟ The result: Rapid iteration that goes nowhere meaningful, burning through runway while building features nobody asked for at unsustainable pace.
By Timo Wagenblatt May 2, 2025
Let me tell you a tale of two teams. Both shipped on time. Both nailed UX. Both hit NPS targets. Only one is still around. Why? Because the other had not a real product manager. They were obsessed with velocity - but ignored viability. They launched. They celebrated. They ignored product imbalances. And 12 months later? ๐Ÿ’ธ Burned budget ๐ŸงŠ Stalled adoption ๐Ÿ“‰ Cancelled product Meanwhile, the survivor team? Their PM didn’t own the product P&L - but they damn well acted like it. โœ… Obsessively modeled product profitability โœ… Challenged scope creep that killed margins โœ… Aligned product decisions to value-based outcomes โœ… Partnered with Sales & CS - not just Design & Dev They used every product viability lever they had: ๐Ÿ“ˆ Knew the pipeline better than Sales ๐Ÿ’ฐ Balanced dev cost with services overhead ๐Ÿงฎ Services ROI ๐ŸŽฏ Growth + retention metrics: Tracked feature adoption by account tier ๐Ÿšซ They didn’t just ask “Can we build it?” โœ… They asked, “Should we build it - and will it pay off?” Product viability is not a finance topic. It’s a product mindset. This isn’t a heroic story. This is table stakes. And it’s the difference between being a strategic asset or a feature factory. So here’s the challenge to every PM out there: ๐Ÿ“Œ Can you explain how your product generates revenue (or at least value) - or avoids unnecessary cost? ๐Ÿ“Œ Do you know what the top churn reasons are for your product? ๐Ÿ“Œ Have you seen your product’s margin trend over time? If not - why not? ๐Ÿงจ If you don't work with sales, services, finance, and partners to shape a viable model, you are missing half the job. ๐Ÿงจ If you aren’t asking “how does this feature move our pipeline?” you are just building ... not managing. "One ships features. The other ships outcomes." Which one are you? Let’s stop pretending Product ≠ Business.
By Timo Wagenblatt May 2, 2025
In today's fast-paced and fiercely competitive business environment, achieving lasting customer loyalty and turning satisfied customers into vocal advocates requires more than just delivering great products or services. It demands a strategic and structured approach to customer engagement and advocacy—a methodology that can significantly elevate a company's market position and create enduring value. This is where the concept of the Customer Advocacy Pyramid comes into play, serving as a comprehensive framework that enhances every interaction with customers and turns these engagements into strategic advantages. Understanding the Customer Advocacy Pyramid The Customer Advocacy Pyramid is an innovative model that organizes various dimensions of customer engagement into a cohesive, scalable system.
Show More